Since 1994, M·A·C VIVA GLAM has raised funds in support of people and communities in need. Through this trailblazing campaign, 100% of the selling price of VIVA GLAM Lipstick goes to organizations and programs aimed at creating healthy futures and equal rights for all.
All of our stores are dedicated to the art of makeup, offering both complimentary walk-in demos, and applications and lessons by appointment. Our highly skilled Artists undergo a rigorous certification process. They will tailor each service with personalized looks and colours to celebrate your individuality.
Let’s get physical! Stimulate your senses with a collection where high-performance colour meets the art of fitness. Pump up your look by sweeping on one of 16 bold-as-you-dare shades of In Extreme Dimension Lash. Warm up or cool down your look with super-charged Lipstick hues and six new shades of Crystal Glaze Gloss. Spritz to finish with a mist of Prep + Prime Fix+ in three scents. Now work it!